City Blue Hotels
Nairobi, Kenya
1The Challenge
City Blue Hotels, a leading business hotel chain in East Africa, was paying over $500,000 annually in OTA commissions. Their corporate clients preferred booking through OTAs due to the ease of the booking process, even though direct rates were available.
2The Solution
BookingWhizz implemented a streamlined corporate booking portal with the AI Website Builder, integrated with their existing PMS. The Booking Booster added features like saved company profiles, invoice generation, and express checkout for repeat corporate travelers.
3The Results
OTA dependency dropped by 45% in the first year, saving over $225,000 in commissions. Corporate direct bookings increased by 180%, with the express checkout feature being cited as the primary driver by 72% of surveyed business travelers.
“Our corporate clients love the new booking experience. The express checkout saves them time, and we save on commissions. It's a win-win that we should have implemented years ago.”
Products Used
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