Updated October 2026
A guest finds your hotel on an OTA, then opens your website. That second tab decides where the booking goes.
When the two prices differ, the guest goes back. And the gap is not always the room rate. It can be a member discount, a deal the OTA funds, a voucher code, or breakfast included.
PriceMatch AI closes that gap while the guest is still on your page.
Works on any OTA
Booking.com, MakeMyTrip, Agoda, Expedia, Trip.com. PriceMatch AI checks the price the same guest can see there, live, like for like. Not a stored rate from this morning: the price for this guest, now.
Eight checks, like for like
- Same stay: the same room, dates, guests and conditions
- Geo to geo: the price for the guest's own country
- Device to device: mobile against mobile, desktop against desktop
- Member to member: the OTA's signed-in member price, matched like for like for your signed-in guests
- OTA-funded deals: discounts the OTA pays for
- Vouchers and codes: the codes this guest could apply
- Room upgrade: to the next room category
- Add-ons: breakfast, late check-out and extras
For the full mechanics, see how hotel price matching works.
Same price. More value.
Your booking engine then shows the guest the same price and the same extras they saw on the OTA. Never lower. On top, they earn your loyalty points and perks.
- The price matches, so there is no reason to go back
- The perks are yours, so there is a reason to stay
- Every match is logged with evidence
Why Loyalty, CRM and PriceMatch AI work best together
Each one helps on its own. Together they close the loop.
- Loyalty gives the guest a reason to book direct
- The AI-powered CRM knows the guest and brings them back with the one right offer
- PriceMatch AI removes the last reason to book anywhere else
Win the first booking. Keep the guest. Win every booking after. That is the most powerful combination for direct bookings.
See PriceMatch AI on your own rates
A 30-minute demo. Same price. More value. Booking won direct.
Book a demoQuestions
What is PriceMatch AI?
PriceMatch AI is the AI-powered price check inside the BookingWhizz Booking Engine. While a guest is on your booking page, it checks the price that same guest can see on an OTA, live and like for like, and shows the guest the same price and the same extras direct, plus your loyalty points and perks.
Which OTAs does PriceMatch AI work with?
Any OTA, including Booking.com, MakeMyTrip, Agoda, Expedia and Trip.com.
Does PriceMatch AI make my direct price cheaper than the OTA?
No. The guest gets the same price as on the OTA, never a cheaper one. The extra value direct is your loyalty points and perks on top.
What does PriceMatch AI check?
Eight things, like for like: the same stay, geo to geo, device to device, member to member, OTA-funded deals, vouchers and codes, a room upgrade to the next category, and add-ons such as breakfast, late check-out and extras.
Is every match recorded?
Yes. Every match is logged with evidence, so you can see what the guest saw on the OTA and what your booking engine showed.
Why use PriceMatch AI with loyalty and a CRM?
Loyalty gives the guest a reason to book direct. The AI-powered CRM knows the guest and brings them back with the one right offer. PriceMatch AI removes the last reason to book elsewhere. Together they win the first booking, keep the guest, and win every booking after.
Obsessed with direct bookings.