Google Hotel Ads and metasearch
Win the comparison on Google.
The hotel's direct rate appears where travellers compare, with the member rate behind sign-in and PriceMatch keeping the public rate matched. Managed by WhizzAds.
1.3M to 7M
Loyalty members in 18 months
Swiss-Belhotel International
with BookingWhizz CRM and Loyalty automation
+40.9%
Higher booking value
Swiss-Belhotel International
from loyalty guests
0 to 45%
Direct revenue
CityBlue Hotels
over 6 months, Nairobi
-60%
Cost per acquisition
PC Hotels
over 12 months, Pakistan
+156%
Direct bookings
Ewaa Hospitality
over 6 months, UAE
What the traveller sees
The direct rate, the member price, the points. In one row.
PriceMatch
PriceMatch AI matches or beats the OTA price.
WhizzLoyalty
A signed-in member sees the member rate as a private rate, and earns points on the booking.
BW Riverside Hotel
12 - 14 Oct · 2 adults · prices per night
Official site
Same rate, members earn 3,640 pts
$364Travel site
Standard rate
$364Visit siteTravel site
Standard rate
$368Visit siteTravel site
Standard rate
$371Visit site
How it works
Connect, match, book.
Step 1
Connect
The hotel’s rates and availability feed the five channels from the BookingWhizz booking engine, on the hotel’s own ad accounts.
Step 2
Match
PriceMatch keeps the public rate matched to the OTA price. WhizzLoyalty adds the member rate behind sign-in and points on the booking.
Step 3
Book
The traveller takes the direct row, lands in the booking engine and the booking is tied back to the channel it came from.
Channels
Five channels, managed by WhizzAds.
- Google Hotel Ads
- Bing Hotel Ads
- Trivago
- Tripadvisor
- Kayak
Bid management and reporting on all five, on the hotel's own accounts, with a report from click to booking and one named client result. That is WhizzAds.
See the WhizzAds pageSee where your direct rate sits on Google today
A WhizzAudit shows the hotel's current metasearch presence and what the direct row is missing