Google Hotel Ads and metasearch
Win the comparison on Google.
The hotel's direct rate appears where travellers compare, with the member rate behind sign-in and PriceMatch keeping the public rate matched. Managed by WhizzAds.
What the traveller sees
The direct rate, the member price, the points. In one row.
PriceMatch
The public rate stays matched to the OTA price, never undercut.
WhizzLoyalty
A signed-in member sees the member rate as a private rate, and earns points on the booking.
BW Riverside Hotel
12 - 14 Oct · 2 adults · prices per night
Official site
Same rate, members earn 3,640 pts
$364Travel site
Standard rate
$364Visit siteTravel site
Standard rate
$368Visit siteTravel site
Standard rate
$371Visit site
How it works
Connect, match, book.
Step 1
Connect
The hotel’s rates and availability feed the five channels from the BookingWhizz booking engine, on the hotel’s own ad accounts.
Step 2
Match
PriceMatch keeps the public rate matched to the OTA price. WhizzLoyalty adds the member rate behind sign-in and points on the booking.
Step 3
Book
The traveller takes the direct row, lands in the booking engine and the booking is tied back to the channel it came from.
Channels
Five channels, managed by WhizzAds.
- Google Hotel Ads
- Bing Hotel Ads
- Trivago
- Tripadvisor
- Kayak
Bid management and reporting on all five, on the hotel's own accounts, with a report from click to booking and one named client result. That is WhizzAds.
See the WhizzAds pageSee where your direct rate sits on Google today
A WhizzAudit shows the hotel's current metasearch presence and what the direct row is missing